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Phone no: 0844 824 3686

Head Office:
31 Chertsey Street,
Surrey, GU1 4HD

Digital World Centre,
1 Lowry Plaza, The Quays,
Manchester M50 3UB

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what makes a customer loyalty scheme successful?


In our experience, driving a successful customer loyalty scheme means you have met three core requirements; a great customer experience, flexible, robust, real-time transactional capability and an intelligent data management system.

eagle eye AIR delivers the real-time transactional capability and also offers easy-to-implement components for your customer engagement model.


From simple stamp cards to complex multi-tiered benefit systems, loyalty and reward schemes work to attract new customers, retain existing consumers and increase spend.
eagle eye AIR helps you implement and manage your loyalty scheme with an advanced digital wallet that holds balances, entitlements and rewards against unique identities.
A unique identity number passes through the POS during transactions, capturing data and allowing you to proactively manage your schemes in real-time through the eagle eye AIR Dashboard.

a single customer view

Customers interact with merchants in various ways – through websites, apps and social media channels. They are also likely to use several identities – an email address, mobile number, username or unique codes. eagle eye AIR can intelligently link these identities to achieve a single customer view profile, incorporating these identifiers into points, collection and personalised reward generation.


Configure, deploy and manage reward-based schemes across your customer base.


  • identifying customers without sign-up 
  • scheme management efficiency
  • combining points collection across channels
  • fraud and mal-redemption
  • communicating with loyalty members
  • differentiation
  • performance measurement 


  • stamp card-based schemes
  • points collection
  • value exchange
  • identity management
  • mobile sdks to create apps, push notifications etc.


  • optimise new customer journeys
  • retain and attract new customers
  • track and manage costs
  • reduced fraud
  • increased efficiency
  • enhanced supplier participation to scheme

Find out how implementing innovative customer reward schemes can boost footfall and increase engagement with existing customers

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