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Phone no: 0844 824 3686

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Developing digital services

Think digital 

As analogue gives way to digital, businesses need an innovative way to manage new and existing customer relationships. Eagle Eye AIR provides a platform for businesses to make these relationships more customer-centric and efficient, providing real-time validation, counting, reconciliation and reporting at the back-end.

Promote

Create highly-targeted and personalised digital promotion campaigns that can be redeemed across all your sales channels and feed back consumer data to your CRM in real-time

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Eagle Eye App

Build relationships with new customers and boost loyalty with existing ones anywhere via mobile.

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Gift

Revolutionise your gift card programme with a digital approach, enhancing your customer experience and increasing engagement for ROI

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Message at till

Target customers with the tailored messages at till-point, based on customer behaviour and spend

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Ladbrokes

Ladbrokes is a world leader in the betting and gaming industry. With over 3,500 betting shops in the UK alone, Ladbrokes is continuing to grow as a leading brand in the UK, as well as across Ireland, Spain, Italy and Australia.

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Greggs

Greggs is the largest bakery chain in the United Kingdom with nearly 1800 stores. Greggs has become a much-loved and trusted family brand through their products and their focus on customer experience.

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How a gift card programme can boost Father's Day sales
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How a gift card programme can boost Father's Day sales

When you consider consumers are set to spend $16 billion on Father’s Day gifts in the US alone, it pays to consider how a gift card programme can help tap into this and other seasonal gifting opportunities. The digitalization of gift programmes affords businesses a unique opportunity to gain unprecedented levels of insight into new and existing customer behaviour.

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The Grocer: Metcash's new Fresh Pantry format shows the power of 'will plus skill'
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The Grocer: Metcash's new Fresh Pantry format shows the power of 'will plus skill'

I often say that it takes ‘will plus skill’ to run a successful retail business. This is never more important than today, given the need to meet fast-evolving consumer demands by blending digital smarts with core merchant skills. So, I was both heartened and proud to see the talent and skill, combined with the will to innovate, demonstrated by the work of former colleagues during a visit to Australia recently.

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Omnichannel Retail: How to create the digitally augmented store of the future
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Omnichannel Retail: How to create the digitally augmented store of the future

A well-executed ‘omnichannel’ strategy offers a seamless customer proposition across sales and marketing channels. It also does so profitably, thanks to the integration and optimisation of end-to-end operations too. In this fifth Eagle Eye blog serialising Omnichannel Retail, we continue to explore the role of the physical sales channel in this mix.

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