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For brands, running promotional coupon campaigns was once a costly exercise with no obvious ROI reporting or campaign monitoring. Thanks to our innovative digital marketing platform, Eagle Eye AIR, brands can now run secure coupon promotions with multi-channel issuance and real-time reporting, meaning more agile and measurable campaigns that provide a better customer experience.
The Coca-Cola Company, recognised for their flagship Coca-Cola brand, has grown to become one of the world’s most recognised and valuable brands.
In RetailBiz, Eagle Eye's Jonathan Reeve talks about the upcoming transformation in retail marketing, including the advancement of personalisation.
With subscription box delivery services growing, it's time for organisations to make it part of their retail strategy. Read Al Henderson's 365 Retail article on subscription boxes.
The vast majority of consumers expect retailers to deliver personalised content and offers; so much so, they report feeling frustrated when that doesn’t happen.