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Stay up to date with the Eagle Eye blog, covering the most important topics within the customer loyalty and digital promotions landscape.
Eagle Eye is supporting several of the world’s leading coalition loyalty programs, such as Virgin Red in Europe, with...
Insights from our latest Loyalty Central event with Tim Mason, the father of modern supermarket loyalty.
In RetailBiz, Eagle Eye's Jonathan Reeve talks about the upcoming transformation in retail marketing, including the advancement of personalisation.
The vast majority of consumers expect retailers to deliver personalised content and offers; so much so, they report f...
With subscription box delivery services growing, it's time for organisations to make it part of their retail strategy...
Grocers have adapted their operations rapidly, but there is more transformation coming. Here are the top 5 trends we ...
Can your brand gather data from customers directly? Knowing how to generate and use zero-party data effectively could...
Have you ever made a conscious effort to "go green" by changing up your daily routine or swapping out certain product...
The need to protect consumers’ data privacy is changing the tools available to marketers and, in the process, affecti...
Today’s conscious consumers are asking brands to support their commitment to bettering the world we live in. Read more of Tim's article about how Australian consumers are becoming more aware of the...
To buy or to build new technology? What retailers need to know about both options and how they can avoid the four com...
This article by Boston Consulting Group (BCG) is a “must read” for retailers reviewing their promotions strategy.