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How ASDA leveraged Eagle Eye's market-leading loyalty platform and expertise to launch 'ASDA Rewards', deployed just 3 months after project kick-off.

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Resource Library.

The latest guides, eBooks, events, webinars, case studies, and more.

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Guides & eBooks

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Driving Smart Demand: Using AI to Power Promotion Personalization at Scale

A practical guide to applying AI for data-driven, scalable promotional strategies.

Is Your Restaurant Business Personalization-Ready

Is Your Restaurant Business Personalization-Ready?

Get your restaurant ready to level up its personalization strategy. Our checklist is packed with key insights to help you enhance guest experiences and boost customer engagement. Download it now and start making every visit unforgettable!

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Loyalty Lessons for Grocers

"Loyalty Lessons for Grocers" explore comment les programmes de fidélité les plus performants parviennent à s’imposer dans un environnement retail complexe, et quelles leçons précieuses d’autres enseignes peuvent en tirer pour améliorer leurs propres stratégies.

Eagle Eye - Loyaltys Next Chapter

Loyalty's Next Chapter: The Forces Reshaping Retail in 2025

Loyalty's Next Chapter, explores key trends that will define loyalty strategies in the year ahead. AI's ROI, coalition loyalty's revival, and filling the 'digital black hole.' Get Eagle Eye's insights on emerging loyalty strategies.

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Use Personalization To Activate Loyalty Program Value

Download Forrester's report and learn how to enhance customer engagement by personalizing your loyalty program across key dimensions. Get your complimentary copy today!

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Real-Time Hyperpersonalisation: Retail's Next Big Thing?

Discover how AI and real-time cloud solutions are transforming retail marketing. Learn how hyperpersonalisation is revolutionising customer experiences, with insights from Eagle Eye’s advanced technologies and real-world examples like Tesco.

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AI Anthology

Our comprehensive anthology reveals the transformative power of AI in creating personalized loyalty experiences at scale. Learn from industry leaders and Eagle Eye’s AI experts.

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AI and the Current State of Retail Marketing

How retailers can maximize the potential of AI and overcome the primary challenges of retail marketing.

Realizing the promise of personalized promotions

Realizing the promise of personalized promotions

Realizing the promise of personalized promotions Learn how to execute personalized promotions at scale with this practical playbook from Untie Nots, an Eagle Eye company. Download your copy today!

Grocery's Great Loyalty Opportunity Report 2023

Grocery's Great Loyalty Opportunity Report 2023

Grocery’s Great Loyalty Opportunity With persistent inflation and the ongoing cost of living crisis impacting retailers - especially grocery retailers – worldwide, can loyalty programs really make a difference in terms of customer retention, engagement, and spending?

Marketing in the Moment

Marketing in the Moment

Marketing in the Moment Personalisation in retail marketing is as important as ever to a successful strategy. Our latest white paper explores the next evolution of retail customer engagement: Marketing in the Moment.

The top 5 trends for grocers

The Top 5 Trends for Grocers

Grocers have adapted their operations rapidly, but there is more transformation coming. In our latest guide, we break down the top 5 trends that we see accelerating in 2022.

The Cookie Might Be Dead, But Loyalty Isn't

The Cookie Might Be Dead, But Loyalty Isn't

When the cookie finally crumbles in 2023, will you be prepared?

Brand Affinity Industry Brief 2020

Brand Affinity Industry Brief

Our industry brief explores how retailers and marketers can put brand affinity back at the heart of loyalty where it belongs, at a time when it's most needed.

Using eCommerce to create profitable omnichannel customer connections

eCommerce Guide

This guide considers the changing role of eCommerce in managing current challenges and illustrates how winning with customers online can help support future retail business agility.

Readying for Recovery

Readying for Recovery

Get your copy of the Readying for Recovery report, which analyses the results of our recent survey, conducted in partnership with QikServe, into consumer attitudes towards eating out post-lockdown.

The Connected Customer

The Connected Customer

Effective performance marketing supports winning omnichannel strategies. It enables retailers and brands to follow their customers regardless of sales channel or touchpoint and so know them better. It is no longer sufficient to market to an anonymised customer base.

Events & Webinars

Navigating the Future of Retail Webinar

Navigating the Future of Retail: August 6, 1 PM ET

Explore the future of retail with leading voices from Giant Eagle, Petco and Google Cloud. Discover how loyalty, personalization, retail media, and AI are converging to shape tomorrow’s customer experience.

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Level up your Loyalty Summer Party: July 2

Eagle Eye and Google Cloud are hosting a networking event for loyalty professionals on Wednesday July 2nd at Google’s offices in Central London.

NRF APAC

NRF Asia Pacific 2025, Singapore: Jun 3 - 5

Eagle Eye is exhibiting on booth 622 at NRF APAC, in Singapore! We'd love for you to join us! To meet with the team, get in touch with us here.

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Shoptalk Europe 2025, Barcelona: Jun 2 - 4

Eagle Eye is exhibiting on booth C92 at Shoptalk Europe, in Barcelona! We'd love for you to join us! To schedule a meeting, get in touch with us.

Retail Technology Show

Retail Technology Show 2025, London: Apr 2 - 3

Eagle Eye and EagleAI are gearing up for RTS 2025 with a packed out schedule, and we want you to join us! To schedule a meeting, get in touch with us.

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Retail Innovation After Hours: 20th March

Bloomreach, Eagle Eye, Google Cloud and Xiatech have come together to host an exclusive evening event on Thursday, 20 March, at Google’s office in central London

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EuroCIS 2025, Dusseldorf: Feb 18 - 20

Eagle Eye and EagleAI are gearing up for EuroCIS 2025 with a packed out schedule, and we want you to join us! To schedule a meeting, get in touch with us.

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NRF 2025, New York: Jan 12 - 14

Eagle Eye and EagleAI are gearing up for the NRF: Retail's Big Show, and we want you to join us! To schedule a meeting, get in touch with us.

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Tech for Retail, Paris: 26 - 27th Nov

Eagle Eye and EagleAI are gearing up for the Tech for Retail event , and we want you to join us! Schedule a meeting with us or simply come and say hello on stand B69.

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Breathe life into your customer loyalty strategy

Elevate customer loyalty with Google Cloud, Eagle Eye, and commercetools. Join us at Google Offices in Sydney & Melbourne for exclusive insights on revitalizing loyalty strategies. Learn from industry leaders, explore case studies, and network with peers. 

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On-Demand Webinar: AI & Retail Personalization

Learn how AI is revolutionizing retail marketing. Businesses worldwide are shifting from mass marketing to personalized strategies, unlocking higher engagement and lower costs.

Subscribed to Success eBook & Webinar

On-Demand Webinar: Subscribed to Success

Join experts from Eagle Eye and Chargebee in our Subscriptions and Loyalty webinar for insights into how to successfully leverage the subscription model for retail applications and the impacts on your business.

Future of Omnichannel Retail On-Demand Webinar

On-Demand Webinar: Future of Omnichannel Retail

Join Ryan De Boer, CFO of Loyalty & Reward Co, and Tim Mason, CEO of Eagle Eye as they deep-dive into critical findings from Tim's latest book: Omnichannel Retail: How to Build Winning Stores in a Digital World.

Gamified Loyalty Challenges on-demand webinar

On-Demand Webinar: Gamified Loyalty Challenges

From mass promotions to personalized offers Cedric Chereau, Untie Nots shares the secrets behind the success of its Challenges solution that enables retailers to create AI-powered personalized and gamified promotions.

The Power of Partnerships on-demand webinar

On-Demand Webinar: The Power of Partnerships

Discover the untapped potential of partnerships and unlock new avenues for growth in your business. Watch our webinar, "The Power of Partnerships: Utilising member groups to drive acquisition & loyalty," presented by Eagle Eye and Network Digital Marketing.

Hyper-Personalization: The Loyalty Program Game Changer

On-Demand Webinar: Hyper-Personalization - The Loyalty Program Game Changer

71% of customers expect a personalized retail experience, but only 30% of retailers provide it. For a deep dive into personalization and hyper-personalization, watch the discussion with Google Cloud, RelevanC, and Eagle Eye today!