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Videos
Discover how our Eagle Eye AIR platform powers digital promotions from the consumer, retailer, brand and merchant perspective. Our digital promotions platform enables real-time customer tracking, a single customer view, an improved customer experience and engagement, increased customer and brand loyalty, elimination of fraud and mal-redemption, lower operational costs and the ability to gain an accurate ROI from your promotional activity across multi-channels.
What does a standout instore customer experience look like today? Our Head of Industry Insights Miya Knights spoke with Market Scale about the latest retail marketing and technology trends at NRF2020.
Moving away from discounting can and will be hard for a lot of retailers and brands. However, if brands choose their channels wisely, discounts can be used to leverage quiet parts of the day, underperforming verticals and limited product promotions.
Retailers attending this year’s National Retail Federation’s (NRF) conference, 2020 Vision: Retail’s Big Show, confirmed that 2020 would mark the start of a decade of customer insight becoming a key differentiator.