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Blog
The economic backdrop is tough, and the consumer is cautious. These are not auspicious conditions for 2018. Discounters such as Aldi, Lidl and B&M continue to open new stores and increase the pressure. Meanwhile the big four collectively have got stronger, with the laggard Asda showing signs of getting its mojo back. Click here to read the rest of Tim’s article in The Grocer, in which he reflects on major retail industry events of 2017 whilst providing his thoughts on 2018 and the opportunities for retailers to create data-driven customer journeys through omni-channel data collection.
A few years ago, personalisation emerged as a buzzword for marketers everywhere, and in 2015 94% agreed it was a crucial factor to their business’ success. In this first part out of three, Eagle Eye Account Manager, Olivia Jackson discusses whether personalisation has lived up to the hype.
“Businesses now need to make sure they have a digital connection […] to stay current by giving customers more of what they want now and into the future.” Read what else Eagle Eye head of industry insight, Miya Knights, and other retail experts had to say about the future of automation.
In Eagle Eye Head of Industry Insight, Miya Knight’s latest article in RETHINK Retail, she discusses how the way consumers shop for groceries is changing in the age of COVID-19. How can grocers continue to connect with shoppers?