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Blog
Author: Tim Mason, CEO at Eagle Eye The global coronavirus pandemic has created an environment where it’s out with the old and in with the new, according to Eagle Eye CEO Tim Mason in his latest column for The Grocer. Find out why he thinks the sector must invest in digital for post-lockdown omnichannel growth to sustain short-term gains. Read the article here.
Tune in to hear hosts Vanessa Horwell and Tim Mason, author of Omnichannel Retail, How to Build Winning Stores in a Digital World and CEO of Eagle Eye, discuss how digital has disrupted retailers’ traditional marketing and promotion models, some of the challenges they face and what investments are needed to win the digital marketing race.
The latest episode of The Omnichallenge explores the relevancy of traditional loyalty programs — are they still effective after 25 years, and what are the drivers of emotional vs. transactional loyalty?
We've been included in Loyalty360's 2021 Technology Today Report, listed as an "All in One Supplier" within the grocery, retail, and c-store sectors.