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Blog
With footfall on the high street reported to have declined month on month over the previous quarter, retailers are under pressure. A decline in confidence is affecting trade. There’s also the significant shift to online, with e-commerce growing 16% year on year, which, although decelerating compared with previous years, is still growing faster than stores. And, finally, there’s the move to the discounters. Read the rest of Tim’s article here, in which he discusses retailer’s market share and shares his tips for regaining customer loyalty over the Christmas period.
Tune in to hear hosts Vanessa Horwell and Tim Mason, author of Omnichannel Retail, How to Build Winning Stores in a Digital World and CEO of Eagle Eye, discuss how digital has disrupted retailers’ traditional marketing and promotion models, some of the challenges they face and what investments are needed to win the digital marketing race.
The latest episode of The Omnichallenge explores the relevancy of traditional loyalty programs — are they still effective after 25 years, and what are the drivers of emotional vs. transactional loyalty?
We've been included in Loyalty360's 2021 Technology Today Report, listed as an "All in One Supplier" within the grocery, retail, and c-store sectors.