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Blog
With footfall on the high street reported to have declined month on month over the previous quarter, retailers are under pressure. A decline in confidence is affecting trade. There’s also the significant shift to online, with e-commerce growing 16% year on year, which, although decelerating compared with previous years, is still growing faster than stores. And, finally, there’s the move to the discounters. Read the rest of Tim’s article here, in which he discusses retailer’s market share and shares his tips for regaining customer loyalty over the Christmas period.
Working with our partner XInfluence, this webinar takes a simple step by step approach on how influencer campaigns can be set up quickly and efficiently to engage consumers to drive footfall into store to purchase your Brand.
We're partnering with influencer marketing platform, XInfluence to provide FMCG brands and advertisers with an end-to-end influencer marketing solution for driving omnichannel sales.
As a direct, real-time channel, SMS is a great way to engage customers in the moment. Research from 2021 highlights 95% of text messages are opened within 3 minutes of being delivered, and Juniper Research estimate 3.5 trillion business SMS will be sent by 2023.