United Kingdom Phone no: 0844 824 3686
Head Office: 31 Chertsey Street, Guildford, Surrey, GU1 4HD
Manchester: Digital World Centre, 1 Lowry Plaza, The Quays, Manchester M50 3UB
sign-up to our newsletter to receive our latest news and updates
Whatever sector you operate in, our connected digital marketing solutions help you get closer to your customers
Explore Eagle Eye AIR – our market-leading platform for driving customer acquisition, engagement and loyalty
Discover the vision, the story and the people behind our rapidly-growing company
Find out the latest on our business strategy, financial reports and investment information
Take five minutes out to enjoy our fresh thinking on digital and mobile marketing and promotions
Blog
IGD’s latest grocery market forecast highlights the boom in convenience. The recent spate of activity, such as Morrisons and McColl’s, Tesco and Booker, and B&M and Heron Foods, are all examples of businesses looking to get scale benefits into smaller stores. Since big operators like Tesco started to successfully translate the value and capabilities of running big stores back into small stores with the likes of Express, the modern c-store has all the benefits of accessibility and is a much better competitor to larger stores in range and pricing compared to the 1970s equivalent. Find the full version of Tim’s article here to read his views about the data hole caused by convenience stores. Convenience stores are challenged by their small store model and different audiences. Find out how this could be overcome through new data collection techniques and smartphone-enablement to avoid wasting this important channel.
Working with our partner XInfluence, this webinar takes a simple step by step approach on how influencer campaigns can be set up quickly and efficiently to engage consumers to drive footfall into store to purchase your Brand.
We're partnering with influencer marketing platform, XInfluence to provide FMCG brands and advertisers with an end-to-end influencer marketing solution for driving omnichannel sales.
As a direct, real-time channel, SMS is a great way to engage customers in the moment. Research from 2021 highlights 95% of text messages are opened within 3 minutes of being delivered, and Juniper Research estimate 3.5 trillion business SMS will be sent by 2023.