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Head Office: 31 Chertsey Street, Guildford, Surrey, GU1 4HD
Manchester: Digital World Centre, 1 Lowry Plaza, The Quays, Manchester M50 3UB
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Blog
IGD’s latest grocery market forecast highlights the boom in convenience. The recent spate of activity, such as Morrisons and McColl’s, Tesco and Booker, and B&M and Heron Foods, are all examples of businesses looking to get scale benefits into smaller stores. Since big operators like Tesco started to successfully translate the value and capabilities of running big stores back into small stores with the likes of Express, the modern c-store has all the benefits of accessibility and is a much better competitor to larger stores in range and pricing compared to the 1970s equivalent. Find the full version of Tim’s article here to read his views about the data hole caused by convenience stores. Convenience stores are challenged by their small store model and different audiences. Find out how this could be overcome through new data collection techniques and smartphone-enablement to avoid wasting this important channel.
We'll be in Vancouver from 15 - 18 October to attend Retail West 2019 and demonstrate how to achieve customer acquisition, personalization and loyalty through digital technology.
We'll be attending the Bar & Nightclub Conference this year at the fantastic Troxy in London. Come meet with us and learn more about the work we're doing for All Bar One, Walkabout Bars, O'Neills, Yates, Nicholsons Pubs, Carlsberg and Bacardi.
Eagle Eye recently welcomed invited clients and guests to share insight on the latest customer engagement developments and innovations during its Digital Connect event, held in central London. The annual event celebrates best-practice knowledge of Eagle Eye client successes using its AIR platform and products to establish and grow valuable digital connections with their customers, both offline and online.