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Digital insights blog

Stay up to date with the Eagle Eye blog, covering the most important topics within the customer loyalty and digital promotions landscape.


Digital Connect 2019 highlights innovative ways to keep your customers in focus

Eagle Eye recently welcomed invited clients and guests to share insight on the latest customer engagement developments and innovations during its Digital Connect event, held in central London. The annual event celebrates best-practice knowledge of Eagle Eye client successes using its AIR platform and products to establish and grow valuable digital connections with their customers, both offline and online.

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10 ways social media can boost customer engagement and sales

Social media is an essential part of marketing any business but with so many opportunities across numerous different platforms, where should you start? We have 10 suggestions to help you find the right direction for your brand.

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The Grocer: AliExpress strategy offers lessons on digital future of physical retail

Tim Mason, Eagle Eye CEO, on how Alibaba's move to offline shines a light on the path to success for traditional brick and mortar retailers.

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RETHINK Retail: The Future Is Augmented

Eagle Eye's Head of Industry Insight, Miya Knights, shares 3 ways any retailer with a physical store, restaurant or venue with a point of sale can build a digitally augmented store and compete with digital-first retailers.

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The Grocer: Alibaba, Nike and Dixons Carphone follow the customer

Tim Mason, Eagle Eye CEO, on how winning brands and retailers are using data-driven digital connections to forge meaningful relationships with their customers.

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Omnichannel Retail - ‘Every little helps’: How knowing your customers can drive sales and frequency success

A summary serialising the key points in each chapter of Eagle Eye CEO, Tim Mason's new book, 'Omnichannel Retail: How to build winning stores in a digital world'.

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