The Grocer: Amazon prepares ‘Ultra Fast Fresh’ grocery delivery in the UK

Amazon is preparing to launch an ‘Ultra Fast Fresh’ service in the UK, merging Amazon Fresh and Prime Now, according to suppliers briefed by the ecommerce giant.

Author: George Nott, The Grocer

Amazon is preparing to launch an ‘Ultra Fast Fresh’ service in the UK, merging Amazon Fresh and Prime Now, according to suppliers briefed by the ecommerce giant.

Eagle Eye’s Miya Knights comments on the strategic implications of such a move and its potential impact on the UK online grocery delivery market.

Read The Grocer article here.