The Grocer: AliExpress strategy offers lessons on digital future of physical retail

Tim Mason, Eagle Eye CEO, on how Alibaba's move to offline shines a light on the path to success for traditional brick and mortar retailers.

Seize Digital
Author: Tim Mason, CEO of Eagle Eye

The advent of Amazon’s checkout-free ‘Go’ store has thrown a spotlight on the friction in traditional grocery convenience by enabling customers to bypass the payment process.

Other grocers have since accelerated development of their own equivalents. Sainsbury’s recent mobile scan-and-pay trial in its Holborn store is just one example, albeit a short-lived one, of such efforts.

But last month, another online giant gave our retail stalwarts a reason to redouble their efforts.

Read the rest of Tim's article in The Grocer here.