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Top 3 Reasons Consumers Quit Loyalty Programs and How to Prevent It

Having an effective loyalty program can do wonders for a merchant’s brand image and customer relationships. But getting loyalty wrong […]

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Shifting Loyalties and Consumer Behaviors in Canada

Fix. Loyalty. Now. More Than Half of Canadian Consumers Will Leave Your Brand over Unsatisfying Rewards. The Canadian loyalty market […]

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The Grocer: Seize digital in 2018

The economic backdrop is tough, and the consumer is cautious. These are not auspicious conditions for 2018. Discounters such as […]

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Black Friday 2017 Trends for Marketers

An impressive 81% of UK consumers intend to shop this Black Friday – compared to just 22% who anticipated getting […]

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The Grocer: Christmas is a big opportunity for the middle market

With footfall on the high street reported to have declined month on month over the previous quarter, retailers are under […]

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The Price of Customer Loyalty: 3 ways to reward customers without points

Does your loyalty scheme give your customers the best value? While some loyalty schemes demand the collection of thousands of […]

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Latest News

Personalisation: Beyond a Name

Monday, December 4, 2017

Thank you to everyone that joined us at our event at Landing Forty Two on 30th November 2017. The afternoon […]

Lifetime Value: The 2017 Guide

Friday, December 1, 2017

Our Commercial Director of Brands and Audiences, and member of the Internet Advertising Bureau (IAB), Oli Felstead, has written about […]